Sports icon Superman, known as “The Man of Steel,” will be the official logo of the Super Bowl and will be unveiled on Tuesday, Jan. 31, at the MGM Grand Garden Arena in Las Vegas.
The iconic icon will feature a simple, modern design that pays homage to the iconic logos of the NFL and Major League Baseball, according to the league.
It will be made from the “Tiktong” fabric, a lightweight fabric that’s designed to be more resilient than traditional footballs and basketballs.
It also features an orange and yellow color scheme.
The design will be a “play on words” of the phrase “The Coolest Place on Earth,” the league said.
The league has partnered with Nike and the National Football League Players Association, the NFL announced in a news release on Tuesday.
The two companies are expected to unveil a variety of other designs as well.
Superman’s logo, created by graphic design company Superclarity, will be released on the same day as the Superbowl in Las, and will feature the logo on all NFL-branded merchandise and gear, including apparel, jerseys, and T-shirts, the league announced.
The NFL and the NFLPA have partnered with several of the top global designers, including Nike, Adidas, and LVMH, to create new designs for the Superclarenter’s logo.
“Our fans and partners are the heart and soul of our brand and we want to continue to deliver an authentic and engaging Super Bowl experience,” NFL CEO Troy Vincent said in a statement.
“We are excited to bring the SuperClarenter to life for fans and fans of all ages around the world.”
“The coolest thing about being Superman is how cool and cool it is,” Commissioner Roger Goodell said.
“This is an incredibly iconic and iconic character.
We’re thrilled to have the Super Clarenter team up with Nike to create an iconic brand for our fans and our team.”
Superman will be featured in all NFL game packages, as well as merchandise, according a release.
The league will also offer a special-edition Super Bowl XLVII game package, which will include a customized Superclarer jersey and Tiki Torch T-shirt.
The announcement of the logo comes a week after the NFL released its 2015-16 season schedule.
The schedule will see teams compete in the first-ever Super Bowl, which kicks off Sunday, Jan-Feb. 2 at 4:30 p.m. ET.
